SEO / intermediate / VERSION 1
Keyword Research Planner
Turn a market, audience, and evidence set into a practical keyword research plan without fabricating volume data.
Make it your own
Add your context below. Your changes appear in the prompt as you type.
Build a keyword research plan for A specialized service business serving Decision-makers at small companies in United States. Use any supplied evidence: No measured keyword data supplied. Do not invent search volume, difficulty, CPC, trend data, or competitor rankings. When data is unavailable, label the field “needs tool data.” Create: 1. audience problems and jobs-to-be-done; 2. seed topic families; 3. query patterns for informational, commercial, transactional, navigational, and comparison intent; 4. modifiers for stage, industry, location, use case, problem, and alternative; 5. a clustering worksheet with proposed parent topic, supporting queries, intent, funnel stage, recommended page type, and evidence needed; 6. a research procedure for validating demand, SERP composition, business fit, and cannibalization; 7. prioritization criteria and a scoring formula that the team can apply after collecting metrics; 8. five content briefs based on the strongest evidence-backed opportunities. Call out ambiguous terms and negative keywords. Explain which assumptions require confirmation.
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How to use
Start with a defined offer and audience. Add exports from search tools when available; the prompt will distinguish measured data from hypotheses.
Example
Example input: a regional bookkeeping service for 5–30 person construction companies, plus Search Console queries. Expected output: topic families, validation-ready clusters, a scoring method, and five briefs without fabricated metrics.
Version history
Initial original UMG Prompt Library release.
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